Locations

West Hollywood, CA, USA · Los Angeles, CA, USA · Outpost Estates, Los Angeles, CA, USA

industry

Lifestyle · Media and Entertainment · Online Audio and Video Media · Online Portals

Size

11 - 50 employees

Stage

Seed

founded in

2014

Arsenic is a mobile-first, user-submission based platform. Its youth-driven, provocative lifestyle has given it incredible strength amongst millennials. It's been described as "Maxim for the Snapchat generation." ArsenicTV has higher daily viewership on Snapchat than E!, MTV2, ESPN2, CNN, or Oxygen have on cable. At the current pace of growth, ArsenicTV viewership will be larger than MTV in less than 3 months. Instagram engagement is stronger than many legacy brands such as Esquire, Maxim, Vice, Vanity Fair, and People. Arsenic has a strong celebrity user base, including Justin Bieber, Kevin Hart, Trey Songz, Calvin Harris, Skrillex, and Travis Barker.

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